We dairy and meat producers are currently facing harsh criticism, particularly from vegetarians and vegans. Many committed conservationists and animal lovers are convinced that it is best to stay out of nature and stop keeping livestock altogether. But I ask you: what is to become of our mountain cattle then? And who will take care of the natural fertilisation and mowing of our beautiful mountain meadows if there is no more life up here?
We dairy and meat producers are currently facing harsh criticism, particularly from vegetarians and vegans. Many committed conservationists and animal lovers are convinced that it is best to stay out of nature and stop keeping livestock altogether. But I ask you: what is to become of our mountain cattle then? And who will take care of the natural fertilisation and mowing of our beautiful mountain meadows if there is no more life up here?
I keep my animals for meat production. The hide alone weighs eight per cent of the total weight. That’s five square metres of leather per cow. Imagine having to throw that away because nobody wants leather … I say I would never do that to my animals. Without leather shoes, my animals wouldn’t even exist. That sounds a bit cruel – but I’ve known each of my cattle by name since birth.
I keep my animals for meat production. The hide alone weighs eight per cent of the total weight. That’s five square metres of leather per cow. Imagine having to throw that away because nobody wants leather … I say I would never do that to my animals. Without leather shoes, my animals wouldn’t even exist. That sounds a bit cruel – but I’ve known each of my cattle by name since birth.
We protect the environment with animal husbandry! On our meadows, we should once again cultivate and expand the traditional circular economy. This includes natural fertilisation with animal manure. This includes natural fertilisation with animal manure. It builds up the
layer of humus in the soil, which can store carbon and is therefore
and thus helps to reduce this harmful greenhouse gas.
We protect the environment with animal husbandry! On our meadows, we should once again cultivate and expand the traditional circular economy. This includes natural fertilisation with animal manure. It builds up the humus layer of the soil, which can store carbon and therefore helps to reduce this harmful greenhouse gas.
My cattle have a good life. The exercise, the natural food and the sometimes harsh weather ensure that the herd consists of robust ‘nature boys’ – quite unlike the high-performance cattle in the lowlands. And we know that our alpine cattle also help to preserve the beauty of the mountain landscape. Because without grazing cows, there would be no one up here to mow the meadows so that they can serve as a home for the countless animal and plant species.
My cattle have a good life. The exercise, the natural food and the sometimes harsh weather ensure that the herd consists of robust ‘nature boys’ – quite unlike the high-performance cattle in the lowlands. And we know that our alpine cattle also help to preserve the beauty of the mountain landscape. Because without grazing cows, there would be no one up here to mow the meadows so that they can serve as a home for the countless animal and plant species.
For us farmers, livestock farming in the Alps is still a real and hard piece of work today. We are therefore delighted that there is no equivalent substitute for well-tanned leather made from the hides of our animals – and that convinced nature lovers in particular appreciate the original, lively material quality.
For us farmers, livestock farming in the Alps is still a real and hard piece of work today. We are therefore delighted that there is no equivalent substitute for well-tanned leather made from the hides of our animals – and that convinced nature lovers in particular appreciate the original, lively material quality.
During the winter months, only the Kasermandl lives in the alpine huts, the Kasern. A goblin. Or so the legend goes: Because he did not treat the produce of the mountain pastures with care, he was condemned to live on the deserted mountain pastures of Tyrol during the harsh winter. For us Alpine farmers, it has always been important to treat the mountain world, our animals and our resources with care. Of course, this also includes the skin of the cattle. After all, it is an indispensable raw material for natural leather shoes.
During the winter months, only the Kasermandl lives in the alpine huts, the Kasern. A goblin. Or so the legend goes: Because he did not treat the produce of the mountain pastures with care, he was condemned to live on the deserted mountain pastures of Tyrol during the harsh winter. For us Alpine farmers, it has always been important to treat the mountain world, our animals and our resources with care. Of course, this also includes the skin of the cattle. After all, it is an indispensable raw material for natural leather shoes.
This is the only world we have, which is why we do everything we can to preserve human health and the natural environment: this of course includes ensuring that Perwanger leathers contain no harmful substances.
We are proud to have been awarded the strict OEKO-TEX® LEATHER STANDARD environmental certificate for our high-performance leathers.